Course Info
Minimum Entry Requirement
Knowledge and Skills
- Able to operate using computer functions
Attitude
- Positive Learning Attitude
- Enthusiastic Learner
Minimum Software/Hardware Requirement
Software:
You will need the following for this course:
- A ChatGPT Plus (or higher) subscription – required
- ChatGPT desktop app – free download
Hardware: Windows PC or Mac laptop
How to Apply HRD Corp Funding
This course is HRD Corp claimable for employers registered with HRD Corp, under the HRD Corp Claimable Courses scheme (SBL-Khas). Your company applies for the grant before the class; we submit the training provider claim after it.
- Check your levy balance - your company must be registered with HRD Corp and have enough levy balance to cover the course fee.
- Request a quotation - contact us for the quotation, course content and trainer profile; you attach these to the grant application.
- Apply for the grant in eTRiS before the class - log in to your employer eTRiS account, go to Application > Grant > Apply Grant, choose the scheme HRD Corp Claimable Courses (SBL-Khas), select us as the training provider and this course, add your trainees, attach the quotation, course content and trainer profile, and submit.
- Submit in time - for public classes, submit at least 3 calendar days before the class (15 June to 31 December 2026) and at least 14 days before from 1 January 2027; in-house classes need 14 days. The training must start within 90 days of that advance submission period.
- Send us the grant approval - once HRD Corp approves the application, email us the grant ID so we can confirm your seats.
- Attend the class - trainees sign the daily attendance (T3) form.
- Claim after the class - we submit the training provider claim in eTRiS with the attendance and invoice; you then complete the employer claim and sign the JD/14 form (manager level or above). Claims must be submitted within 6 months of the training.
More details: our HRD Corp Claimable Courses page and the HRD Corp employer guidelines.
Job Roles
Job Roles
- Digital Marketers
- Marketing Executives
- Content Marketers
- Social Media Managers
- Email Marketers
- Business Owners
Trainers
Trainers
Dr. Alfred Ang builds and runs digital marketing systems for a living, which makes this course unusually practical. A full-stack AI developer, Agentic AI solution architect, corporate trainer and CTO of Tertiary Infotech Academy Pte Ltd in Singapore, the training organisation behind Tertiary Courses, Dr. Ang creates intelligent agents and complete solutions across front end, back end, databases, cloud deployment and native mobile apps. Within the 300+ public repositories, the marketing work is easy to spot. Dr. Ang set up an n8n automation adapting auto-reply email workflows and MailerLite subscriber sync for the Tertiary Courses teams in Malaysia and Ghana, an AI-powered CMS with a weekly auto-blog scheduler and SEO built into every page, and a publishing platform that posts video, images and text to 22 social platforms in a single call. For visuals, a logo maker generates brand options using Gemini or OpenAI image models, while a video tool turns a topic into a narrated clip. The portfolio also includes many lead-generation landing pages, with gated checklists, WhatsApp chat widgets, enquiry forms and course chatbots, built for training providers, consultancies and clinics. Through this work, Dr. Ang has learned that AI can produce campaign material at remarkable speed, but only a grounded brief, accurate facts and a careful visual review stop it from publishing something wrong or off-brand. Those lessons form the backbone of this course. Building these tools meant working through the details of copy, imagery, scheduling and lead capture, so the techniques in class come from real systems rather than hypothetical examples.
ChatGPT WORK for Digital Marketing shows marketers how to delegate real campaign tasks to ChatGPT Work while staying firmly in control of quality. The first topic, ChatGPT Work and a grounded campaign brief, teaches learners to set up a workspace, supply source material such as product facts, audience details and brand guidelines, and produce a campaign brief in which every claim can be traced back to a source. The second topic, flyer design and visual review, has learners generate flyer concepts and images, then systematically check layout, legibility, branding and factual accuracy, the same review discipline Dr. Ang applies before anything goes live on the Tertiary Courses sites. The third topic, social articles and content planning, turns the brief into platform-specific posts and longer articles, organised into a content calendar that keeps messaging consistent across channels. The fourth topic, email campaign and measurement, covers writing an email sequence with clear subject lines and calls to action, planning the send schedule and deciding which metrics will show whether the campaign worked. Dr. Ang demonstrates each step live before learners carry out their own campaign for a business or product they choose, so the deliverables are immediately usable. Common pitfalls, including invented statistics, inconsistent tone and over-long copy, are highlighted along the way. Marketers, business owners and content creators leave with a complete, fact-checked campaign kit. To see the marketing automation projects Dr. Ang has built, visit https://github.com/alfredang.
Review
Customer Reviews (8)
- Hands-on and practical Review by Course Participant/Trainee
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A very practical course. The trainer made a complex topic simple and enjoyable to learn. (Posted on 25/03/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Learned a lot Review by Course Participant/Trainee
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A very practical course. The trainer made a complex topic simple and enjoyable to learn. (Posted on 14/03/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Highly recommended Review by Course Participant/Trainee
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The trainer is an expert in the subject and shared many practical insights from real projects. (Posted on 20/02/2026)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Great learning experience Review by Course Participant/Trainee
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The training was very practical and hands-on. I could apply what I learned to my work immediately. (Posted on 18/12/2025)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - Fantastic experience Review by Course Participant/Trainee
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The training was very practical and hands-on. I could apply what I learned to my work immediately. (Posted on 11/04/2025)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment
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