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Achieving Sales Goals with Customer-Centric Selling Techniques

Course Information

  • Sessions 2 days
  • Duration 15 hrs
  • Level Beginner
  • Assessment NA

Venue

Kuala Lumpur: G-3A-02, Suite Pejabat Korporat, KL Gateway, No 2, Jalan kerinchi, Gerbang kernichi Lestari, 59200 Kuala Lumpur, Malaysia
Penang: Jalan Sungai Dua, 11700 Penang, Malaysia.

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Certification

  • Certificate of Completion from Tertiary Courses - Upon meeting at least 75% attendance and passing the assessment(s), participants will receive a Certificate of Completion from Tertiary Courses.

Achieving Sales Goals with Customer-Centric Selling Techniques

Course Code: C1088
  • HRDF

9 Review(s) | Add Your Review

What's This Course About

Elevate your sales performance by adopting customer-centric selling techniques. This course provides a comprehensive approach to understanding client needs, building trust, and delivering solutions that drive results. By focusing on empathy, strategic communication, and value-driven selling, participants will learn how to create meaningful client interactions that lead to increased sales conversions and long-term customer loyalty.

Participants will gain hands-on experience with techniques to identify key customer pain points, align products and services with client priorities, and close deals effectively. Whether you’re a seasoned sales professional or new to the field, this course equips you with actionable tools to achieve your sales goals while fostering stronger client relationships.

WSQ Funding

Full Fee 2,200.00 Before GST
GST 198.00 9% of fee
Baseline Nett 1,298.00 SG/PR age 21+ · 50% funded
MCES / SME Nett 858.00 SG age 40+ · 70% funded

Course Fee

MYR2,200.00

Course Date

Course Time

Additional Note

Please bring your own laptop for hands-on training. If you don't have laptop, we can provide spare laptop for training use.

Disclaimer: The course dates displayed on our website are tentative and subject to trainer availability. We will confirm the final date after checking with the trainer. You are also welcome to email us your preferred date at sales@tertiarycourses.com.my, and we will do our best to coordinate with the trainer's schedule.

Post-Course Support

  • We may provide consultation related to the subject matter after the course.
  • Please email your queries to sales@tertiarycourses.com.my and we will forward your queries to the subject matter experts and get back to you as soon as possible.

Cancellation & Reschedule Policy

  • We reserve the right to cancel or re-schedule the course due to unforeseen circumstances. If the course is cancelled, we will refund 100% to participants.
  • Note: the venue of the training is subject to changes due to class size and availability of the classroom. The minimum class size to start a class is 3 Pax.

Course Details

Course Details

What You'll Learn

Topic 1. Foundations of Selling 

  • Selling Mindset
    • Selling Like a Human
    • You've Got to Want It
    • Confidence & Focus
    • Fear Reduction
  • Sales Strategy
    • Math of Sales
    • Goal Setting
  • Understanding Buyer Psychology
    • Psychology of Influence
    • Why People Buy
    • Buyer's Matrix
    • Exactly What to Say
    • The Power of Words
    • Illusion of Choice Using Leads
  • Building Trust & Rapport
    • Tone
    • Champion Selling
  • Discovery Process
    • What is the Point of Discovery?
    • Bucket Questions
    • Why Why Why
    • Gap Questions
    • Permission-Based Selling

Topic 2. Selling Techniques & Problem-Solving 

  • Sales Methods
    • Problem-Based Selling
    • What Would Your Customer Say (WWYCS)?
    • Upselling and Cross Selling tecniques
  • Sales Tactics
    • How to Run a Great Demo
    • Educate ("The What")
    • Demonstrate ("The How")
    • Buy-In ("The Why")
    • Mini Close
    • Champion Selling

Topic 3. Closing the Sale 

  • Closing Techniques
    • What is a Close?
    • Do They Want It?
    • Justify the Price
    • Discounting
    • Mini Close
    • Make it Easy for Them to Buy
    • Proper Follow Up
  • Common Challenges
    • Common Flubs & Flaws
    • Champion Selling

Topic 4. Handling Objections & Rejections

    • Objection vs. Deflection vs. Rejection
    • Sales objection Handling techniques
    • Answer & Ask
    • Using Testimonials for Objections
    • Metrics of Sales Closure Process 

Course Info

Promotion Code

Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.

Minimum Entry Requirement

Knowledge and Skills

  • Able to operate using computer functions
  • Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)

Attitude

  • Positive Learning Attitude
  • Enthusiastic Learner

Experience

  • Minimum of 1 year of working experience.

Target Age Group: 18-65 years old

Minimum Software/Hardware Requirement

Software:

TBD

Hardware: Window or Mac Laptops

Job Roles

Job Roles

  • Sales Manager
  • Business Development Manager
  • Sales Executive
  • Client Relationship Manager
  • Account Manager
  • Customer Success Manager
  • Sales Consultant
  • Sales Trainer
  • Inside Sales Specialist
  • Territory Sales Manager
  • Retail Sales Manager
  • B2B Sales Representative
  • Key Account Executive
  • Sales Coordinator
  • Corporate Sales Manager
  • Sales Analyst
  • Regional Sales Manager
  • Channel Sales Manager
  • Marketing and Sales Consultant
  • Sales Operations Specialist

Trainers

Trainers

Saeid is co-founder of Skymics Sdn Bhd. He has 8 years of experience in the field of IoT (Internet of Things) and Information Technology. He is a certified IBM IoT Practitioner and instructor, and a Certified Citizen Data Scientist Train-The-Trainer. He has been co-inventor of 3 inventions during the last 4 years.

Review

Customer Reviews (9)

Great practical training Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
I found the course extremely useful and relevant to my job. Highly recommend it to others. (Posted on 10/04/2026)
Worth every cent Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Very informative and interactive. The small class size meant we got a lot of personal attention. (Posted on 25/10/2025)
Very useful course Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Well organised course with clear objectives. The step-by-step approach made it easy to follow. (Posted on 25/07/2025)
Superb training Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Excellent delivery and good balance between theory and practice. Learned a lot in a short time. (Posted on 11/07/2025)
Would attend again Review by Course Participant/Trainee
1. Do you find the course meet your expectation?
2. Do you find the trainer knowledgeable in this subject?
3. How do you find the training environment
Solid content and a supportive trainer. I would definitely sign up for more courses here. (Posted on 22/05/2025)

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