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Course Details
Course Details
What You'll Learn
Topic 1 SEO Fundamentals and Strategies
What is Search Engine Optimization
The Fundamentals of How Search Engines Function
Whitehat vs Blackhat SEO Strategies
Top Ranking Factors
Implementation of SEO Strategies.
Topic 2 Manage Keyword Research
What is Keyword Research and Why Is It Important
Free and Premium Keywords Research Tools
Keyword Research Process
How to Build Extensive Keyword List
Analyze Competitor Advertising Links
Topic 3 On-page SEO Strategies and Best Practices
What is On Page SEO
Metas and URL Best Practices
Image Optimization and Best Practices
Indexing & Google Search Console
Site Architecture Best Practices
Content Creation Best Practices
Structured Data
Design and UX Best Practices
Local vs International SEO
Topic 4 Off Page SEO Strategies Across Multiple Channels
What is Off-Page SEO
Why Use Links
Anatomy of a Quality Backlink
Major Off-Page SEO Ranking Factors
Content Marketing
Drip Marketing
Social Media Marketing
Topic 5 Monitor SEO Performance on Google Analytics
Linking up Search Console to Google Analytics
Analyze SEO Performance Across Various Channels
Essential SEO Metrics to Track and Measure SEO Effectiveness
Integrating SEO Analysis to Your Marketing Strategy
Course Info
Promotion Code
Your will get 10% discount voucher for 2nd course onwards if you write us a Google review.
Minimum Entry Requirement
Knowledge and Skills
- Able to operate using computer functions
- Minimum 3 GCE ‘O’ Levels Passes including English or WPL Level 5 (Average of Reading, Listening, Speaking & Writing Scores)
Attitude
- Positive Learning Attitude
- Enthusiastic Learner
Experience
- Minimum of 1 year of working experience.
Target Age Group: 18-65 years old
Minimum Software/Hardware Requirement
Software:
TBD
Hardware: Window or Mac Laptops
Job Roles
Job Roles
- SEO Specialist
- E-commerce Manager
- Digital Marketing Manager
- Content Strategist (for e-Commerce)
- E-commerce SEO Analyst
- Product Listing Manager
- Online Retail Strategist
- Affiliate Marketer (e-Commerce focus)
- Conversion Rate Optimization Specialist
- Web Developer (e-Commerce platforms)
- E-commerce Brand Manager
- Online Merchandiser
- E-commerce Content Creator
- E-commerce UX/UI Designer
- E-commerce Analytics Specialist.
Trainers
Trainers
Saeid is co-founder of Skymics Sdn Bhd. He has 8 years of experience in the field of IoT (Internet of Things) and Information Technology. He is a certified IBM IoT Practitioner and instructor, and a Certified Citizen Data Scientist Train-The-Trainer. He has been co-inventor of 3 inventions during the last 4 years.
