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Course Details
Topic 1: Introduction to Content Strategy and AI Generative Tools
- Overview of AI-generated content
- Organizational priorities and strategy in using AI-generated content
- Defining AI-Generated content strategy objectives
- Establish roles of ChatGPT and generative AI in content strategy
- Establishing a target audience for AI-generated content
Topic 2: Evaluate and Manage AI-Generated Content
- Best prompt engineering practices for AI-generated content
- Evaluate AI-generated content ideas for market research and digital marketing
- Align AI-generated marketing content to business strategies
Topic 3: Ethical and Legal Concerns of Managing AI-Generated Content
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Emerging trends in AI ethical and legal concerns in AI-generated con-tent delivery
Develop a plan for managing AI-generated content
Determine a suitable management system for AI-generated content
Job Roles
- Content Creator
- Digital Marketer
- Social Media Manager
- Brand Manager
- Marketing Analyst
- Creative Director
- Copywriter
- SEO Specialist
- Content Strategist
- Public Relations Specialist
- Advertising Manager
- Product Manager
- Marketing Consultant
- Digital Media Specialist
- Marketing Coordinator
Trainers
Nero: Nero is dean of Penang School of AI, which is AI learning and sharing community in Northern Malaysia. He is Msc in Computer Imaging in Universiti Sains Malaysia. His research is mainly focusing in Video Analytic and Multiple object tracking. At the same time, he is developing computer vision application in WyseTime, a tech-startup company focus on video analytic application using deep learning technology.
Ng Siow Fang: Ng Siow Fang is a Certified Practitioner of NLP (Neuro-Linguistic Programming and former DJ for Several International Online Radi. She has earned highlighted skills and achievements as below:
- Certified Practitioner of NLP (Neuro-Linguistic Programming)
- Certified Applied NLP in Business Practitioner
- Certified NLP Coach
- Certified Level 1 TRIZ Practitioner
- Certified Outsourcing Professional
- Master of Ceremony for numerous events
- Former DJ for Several International Online Radio
- Over 10 years of experience in hosting and presenting to Foreign Direct Investment Companies.
- Won multiple award for Public Speaking contest
- Judge in multiple debate competitions
Customer Reviews (4)
- will recommend Review by Course Participant/Trainee
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As the only student the size of the class is fine but I think if there are more students, the seats are too close to each other so as to avoid infection or interfering the neighbour1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment
The course was interesting, the content was definitely detailed enough and as the only student I got undivided attention which is great. I hope to be able to grasp what I learned properly and apply it effectively. (Posted on 08/11/2023) - might recommend Review by Course Participant/Trainee
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For a free course, it's very informative for the general public. It covers a broad range of use cases and it's quite comprehensive. But for someone who is (working) in the tech industry, -most of things in the course are common knowledge. Nevertheless, with the right target audience, this course is quite impressive, especially the range AI tools introduced (Posted on 11/03/2023)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - will recommend Review by Course Participant/Trainee
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. (Posted on 11/03/2023)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment - will recommend Review by Course Participant/Trainee
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Create a workshop for hands-on practice. (Posted on 11/03/2023)1. Do you find the course meet your expectation? 2. Do you find the trainer knowledgeable in this subject? 3. How do you find the training environment
