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HRD Corp Approved Training Provider Malaysia - Industrial 4.0 Certification Training and Education

Digital Marketing on Meta Platforms

Dive into the world of digital marketing with our comprehensive course focused on Meta Platforms. This course is meticulously designed to equip you with advanced skills for effective marketing and advertising on Meta and Facebook. By the end of this course, you'll have a profound understanding of how to harness the diverse tools and analytics provided by these platforms to create impactful campaigns. Whether you're a beginner or a seasoned marketer, our course will sharpen your skills and keep you abreast with the latest digital marketing trends.

Our curriculum is tailored to provide practical insights into the rapidly evolving digital landscape. You'll learn through real-world scenarios, ensuring that you're ready to apply your knowledge immediately. This course is more than just theory; it's an opportunity to transform your career or business by mastering the art of digital marketing on the world's most influential social media platforms. Join us at Tertiary Courses and step into the future of digital marketing, empowered with knowledge and practical skills.

Certificate

All participants will receive a Certificate of Completion from Tertiary Courses after achieved at least 75% attendance.

Funding and Grant

HRDF SBL Claimable for Employers Registered with HRDF

HRDF claimable

Course Code: M1001

Course Booking

MYR3,000.00

Course Date

Course Time

* Required Fields

Post-Course Support

We provide free consultation related to the subject matter after the course. Please email your queries to sales@tertiarycourses.com.my and we will forward your queries to the subject matter experts and get back to you asap.

Course Cancellation/Reschedule Policy

We reserve the right to cancel or re-schedule the course due to unforeseen circumstances. If the course is cancelled, we will refund 100% to participants.
Note the venue of the training is subject to changes due to class size and availability of the classroom.
Note the minimal class size to start a class is 3 Pax.


Course Details

Topic 1 Overview of Meta Digital Marketing Platforms

  • Start digital marketing with Meta platforms
  • Overview of Meta channels
  • Meta Channels As part of business marketing strategy
  • Value Of advertising on Meta channels

Topic 2 Establish Online Presence on Meta Digital Marketing Platforms

  • Build an online business presence with a Facebook Page
  • Establish a Facebook Page following
  • Build an online business presence with Instagram
  • Connect with customers on Instagram
  • Use WhatsApp for a business
  • Connect with customers using Meta Business Suite
  • Establish your business presence with Messenger

Topic 3 Advertising on Meta Digital Marketing Platforms

  • Get started with advertising on Facebook and Instagram
  • The importance of campaign objectives
  • Create audiences in Meta Ads Manager
  • Choose ad placements, budget and schedule in Meta Ads Manager
  • Customize ad creative in Meta Ads Manager
  • Set up and use Meta Pixel and Conversions API for ad campaigns

Topic 4 : Reporting

  • Manage your ad campaigns
  • Privacy and data protection across Meta technologies

Course Info

Prerequisite

HRDF Funding

Please refer to this video https://youtu.be/Kzpd-V1F9Xs

1-     HRD Corp Grant Helper

How to submit grant applications for HRD Corp Claimable Courses

2-     Employers are required to apply for the grant at least one week before training commences.

Employers must submit their applications with supporting documents, including invoices/quotations, trainer profiles, training schedule and course content.

3-     First, Login to Employer’s e-TRIS account -https://etris.hrdcorp.gov.my

Second, Click Application

4-     Click Grant on the left side under Applications

5-     Click Apply Grant on the left side under Applications

6-     Click Apply

7-     Choose a Scheme Code and select HRD Corp Claimable Courses: Skim Bantuan Latihan Khas. Then, click Apply

8-     Scheme Code represents all types of training that suit the requirements provided by HRD Corp. Below are the list of schemes offered by HRD Corp:

9-     Select your Immediate Officer and click Next

10-  Select a Training Provider, then click Next

11-  Please select a training programme from the list, then key in all the required details and click Next

Select your desired training programme.

Give an explanation on why the participant is required to attend the training. E.g., related to their tasks/ career development, etc.

Explain the background and objective of this training.

Select a relevant focus area. For Employer-Specific Courses, select ‘Not Applicable’.

12-  If the training programme is a micro-credential programme, you are required to complete these 3 fields. Save and click Next

Insert MiCAS Application number

13-  Based on the nine (9) pillars listed below, HRD Corp Focus Area Courses are closely tied to support government initiatives towards nation building. As such, courses offered through the HRD Corp Focus Areas are designed to provide the workforce with skills required for current and future demands. Details of the focus areas are as follows:

14-  Please select a Course Title and Type of Training

15-  Select the correct type of training according to the actual type of training, or as mentioned in the training brochure:

16-  Please key in the Training Location and click Next

17-  Please select the Level of Certification and click Next

18-  Please follow the instructions and key in trainee details

19-  Click Add Batch, then click Save

20-  Click Add Trainee Details

21-  Please key in all the required details, then click Add

22-  Click Add if there are more participants. Once done, click Save

23-  Click Next

24-  Please key in the course fees and allowance details, then click Save

25-  Estimated cost includes the course fees/external trainer fees, allowances, and consumable training materials. Please comply with the HRD Corp Allowable Cost Matrix.

26-  Select Upfront Payment to Training Provider and key in the percentage from 0% to 30%. Then, click Save and Next

27-  Complete the declaration form and select a desired officer

28-  Add all the required documents, then click Add Attachment. Then, click Save and Submit Application

29-  Once the New Grant Application is successfully submitted, the Grant Officer will evaluate the application accordingly. The application may be queried if additional information is required.

The application status will be updated via the employer’s dashboard, email, and the e-TRiS inbox.

Job Roles

  • Digital Marketing Specialist
  • Social Media Manager
  • Online Brand Manager
  • Content Creator
  • Digital Content Specialist
  • Advertising Manager
  • Marketing Analyst
  • E-commerce Specialist
  • Media Planner
  • SEO Specialist
  • Product Manager
  • Community Manager
  • Public Relations Specialist
  • Influencer Marketing Specialist
  • Affiliate Marketing Manager

Trainers

Ken Yuen: Ken Yuen has more than 10 years of experience working as an instructor, Application Development Engineer, Technical Consultant and Project Manager. He is an MOE-Registered Instructor teaching STEM programs for past 3 years such as Arduino, Micro:bits and robotics to schools and libraries based on the smart nation initiative roadmap.

He completed his Diploma in Electronic Engineering at Singapore Polytechnic and graduated with Bachelor of Electrical and Electronics Engineering from Nanyang Technological University and certified PMP (Project Management Professional).

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